Fasakin Leads NiMRA

The recently held election into the national executive council of the Nigerian Marketing Research Association (NiMRA) has seen ‘Lanre Fasakin emerge as the new president of the association.

Fasakin Leads NiMRABuki OyedemiThe recently held election into the national executive council of the Nigerian Marketing Research Association (NiMRA) has seen ‘Lanre Fasakin emerge as the new president of the association.Fasakin, the chief executive officer of Communications & Market Research Group (CMRG), takes over from Sola Akinnagbe, the erstwhile president. Also elected into the new cabinet are: Stella Okpalla of Deep Dive Research, as vice-president; while K. A. R. Kegbe who hitherto functioned as DG of the association is now secretary general. Also, Seyi Oladejo of the Consumer Planning/Research (Buki), Guinness Nigeria is the new financial secretary.Others are Desmond Nweke, MD, MARS Ltd, Treasurer and Oluseun Oyelaja of RMS, secretary.In his acceptance speech, Fasakin enjoined all members to be prepared for the task of rebuilding the association for improved efficiency. He disclosed that the new exco will pursue as its focus, industry wide data integrity, improved training for all membership cadres and improved corporate visibility for the association.