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Can Sponsorship Weather The Storm?
Written on 20 Apr, 2009 at 14:48 in Sponsorship | viewed 628 times and users have made 0 comments so far
Tunji Adeyinka Late in 2008, in one of the issues of the SportBusiness International magazine, an article with this same title was written by Kevin Roberts. If Kevin’s question was apt in 2008 because of the general ‘economic down-turn’... (Continue reading)
Traditional Advertising vs. Branded Content
Written on 13 Apr, 2009 at 14:43 in Sponsorship | viewed 653 times and users have made 0 comments so far
Yetunde Akin-Olaiya Brand Managers these days are more concerned about how best to communicate with the consumers, especially in the face of the global financial crisis and general budget cuts. Of all costs, the marketing budgets are the most... (Continue reading)
Hop Topics in Sponsorship
- CMCIN Emphasizes Media’s Role in Rebranding Nigeria viewed 1,365 times
- We Can Find Passion in Other Sports – Tunji Adeyinka viewed 854 times
- Corporate Organizations and Intellectual Property Owners Forge Compromise viewed 851 times
- Beyond Football (1) viewed 849 times
- Now Is the NEXT Season – Onwordi viewed 835 times
- ‘The Un-Official National Carrier of the You Know What’ viewed 818 times
- Traditional Advertising vs. Branded Content viewed 653 times
- Can Sponsorship Weather The Storm? viewed 628 times
- Managing Your Brand In The Sponsorship Space! viewed 624 times
- Deploying The Power Of Internal Branding Through Sports viewed 613 times
- Traditional Advertising vs. Branded Content
(5.00 out of 5) - Managing Your Brand In The Sponsorship Space!
(0.00 out of 5) - Can Sponsorship Weather The Storm? (0.00 out of 5)
- Deploying The Power Of Internal Branding Through Sports (0.00 out of 5)
- Beyond Football (1) (0.00 out of 5)
- Now Is the NEXT Season – Onwordi (0.00 out of 5)
- MTN Gives Away More Millions (0.00 out of 5)
- Beyond Football (2) – Sports Federations (0.00 out of 5)
- We Can Find Passion in Other Sports – Tunji Adeyinka (0.00 out of 5)
- CMCIN Emphasizes Media’s Role in Rebranding Nigeria (0.00 out of 5)
- Traditional Advertising vs. Branded Content - 1 votes
- Managing Your Brand In The Sponsorship Space! - 0 votes
- Can Sponsorship Weather The Storm? - 0 votes
- Deploying The Power Of Internal Branding Through Sports - 0 votes
- Beyond Football (1) - 0 votes
- Now Is the NEXT Season – Onwordi - 0 votes
- MTN Gives Away More Millions - 0 votes
- Beyond Football (2) – Sports Federations - 0 votes
- We Can Find Passion in Other Sports – Tunji Adeyinka - 0 votes
- CMCIN Emphasizes Media’s Role in Rebranding Nigeria - 0 votes
