Home » Archives

Feature

Page 6 of 30« First...«4 567 8 »10 20 30...Last »

FOI Bill: Nigeria Leaves South Africa, Ghana Behind

Written on 30 Jun, 2011 at 14:48 in Feature | viewed 33 times and users have made 0 comments so far

Nigeria’s Freedom of Information (FOI) bill was signed into law recently. Ironically, South Africa and Ghana popularly perceived as bastions of civil governance in Africa seem to be lagging behind. Ralph Tathagata Joseph Stiglitz, the acclaimed author of Globalisation and... (Continue reading)

Cerebral Consult Creates Innovative Outdoor Opportunity for Brands

Written on 30 Jun, 2011 at 14:38 in Feature | viewed 42 times and users have made 0 comments so far

Nze Eunice Outdoor Advertising opportunities in Lagos and other key cities in Nigeria are becoming scare and far in between while marketing practitioners and brand owners continue to seek viable opportunities to create maximum outdoor attention for their brands without... (Continue reading)

Being conclusion of the short takes on keynotes at the last BrandWagon Roundtable that centered on the future of the IMC Industry in Nigeria.

Written on 30 Jun, 2011 at 13:27 in Feature | viewed 49 times and users have made 0 comments so far

Chike Ofili Is IMC really endangered? My own thinking is that we have not met with the business of our own. We don’t always integrate, we need to go back to the real marketing and communications people and ask if... (Continue reading)

The May 2011 edition of the BrandWagon Roundtable was punchy as ever.

Written on 30 Jun, 2011 at 11:48 in Feature | viewed 28 times and users have made 0 comments so far

The edition was supported by TPT International, Mediacraft Associates and Carat Media Perspectives. Here are excerpts from the keynotes speakers on the way forward for the IMC industry in Nigeria. We serve a part and would conclude this in the... (Continue reading)

The trouble with NN24

Written on 30 Jun, 2011 at 11:29 in Feature | viewed 345 times and users have made 0 comments so far

Nze Eunice Onyinyechi When the cable television channel, Network News 24, NN24, launched in Nigeria last year it claimed to the messiah that would rescue Africa from the shackles of foreign negative reportage. Most foreign TV channels are known for... (Continue reading)

NMS: Making Stars of Common People

Written on 29 Jun, 2011 at 11:15 in Feature | viewed 13 times and users have made 0 comments so far

Since its inception, Next Movie Star, NMS has consistently produced acts not just in the movie industry but in entertainment generally. Blessing Nwobodo x-rays the staying power of the internationally acclaimed home-grown brand. Nigeria’s only indigenous reality TV show still... (Continue reading)

Bigi: Upping the Stakes in Sausage Roll Market

Written on 28 Jun, 2011 at 12:27 in Feature | viewed 79 times and users have made 0 comments so far

The introduction of Apple and Spicy Chicken flavours of the Bigi sausage roll is generating a buzz. Will the innovation effectively step up the sausage roll game? Ndubuisi Eluwa In an apparent move to conquer new grounds and expand market... (Continue reading)

HiTV’s Loss of Champions League: Matters Arising

Written on 11 May, 2011 at 17:37 in Feature | viewed 395 times and users have made 0 comments so far

Shortly after HiTV made public its loss of the right to telecast the UEFA Champions League there was an upsurge of tension among its subscribers and the public at large, given that the company had lost the English Premier League... (Continue reading)

MTN and the Game of Polo in Nigeria

Written on 11 May, 2011 at 17:23 in Feature | viewed 336 times and users have made 0 comments so far

With the MTN Lagos International Polo Tournament and Katsina edition concluded and Kano tournament beckoning Ndubuisi Eluwa writes that MTN Nigeria’s involvement in Polo in Nigeria is taking the game to greater heights. History was made at the last MTN... (Continue reading)

We’re Ready to Host Corporate Games West Africa in Nigeria

Written on 5 May, 2011 at 15:13 in interview | viewed 131 times and users have made 0 comments so far

Maureen Johnston, international level sports administrator, coach and athlete, holds the Queen’s Medal for outstanding achievement in sport. She is the founder of the World Corporate Games as well as president/CEO of Sport for Life Limited which now owns and... (Continue reading)