interview

CSR Offers Opportunities for Real Market Differentiation

CSR+Offers+Opportunities+for+Real+Market+Differentiation

Mria Sillanpaa, Founding Director, Sustainability Advisory Group, will be in Lagos later this month as lead speaker in the seminar, Positioning the 21st Century Corporation through Sustainability Learning and Development. Sillanpaa, an internationally recognized sustainability leader and practitioner, has held pivotal... (Continue reading)

Carat/MP: Repositioning for World Class Services

Carat%2FMP%3A+Repositioning+for+World+Class+Services

Media Perspectives, a media strategy, planning and buying agency, penultimate Wednesday became officially affiliated to Carat, an independent communications specialist and market leader in digital media solutions. This follows the signing of a technical affiliation agreement between the two media... (Continue reading)

Azzagai: No Apologies, Irreverence is Our Brand DNA

Azzagai%3A+No+Apologies%2C+Irreverence+is+Our+Brand+DNA

Known as FK:G2 in the last seven years of its operation in the industry, this member of the Troyka Holdings Group, led by Yinka Daramola as General Manager, rebranded last week to become Azzagai. Ordinarily, Azzagai is a Swahili word... (Continue reading)