Kenneth O. Eze Dangote Industries Limited (DIL) is set to raise the bar in the competition for the noodles market with its new youth-centric Television Commercial targeted to take the brand to the top in the Nigerian market. At the unveiling ceremony... (Continue reading)
Blessing Nwobodo All things being equal, musicians who are non members of the Performing Musicians Employers’ Association of Nigeria (PMAN) may soon find themselves on the wrong side of the law. Dele Abiodun, PMAN president, reveals that the association has forwarded a... (Continue reading)
Despite spirited efforts by Cormart Nigeria Limited to secure appreciable shelf presence for its Shine-All brand of scouring powder, the new product continues to suffer low patronage, M2 open market survey reveals. Cormart also owns Renew, a popular brand of... (Continue reading)
M2 open market survey reveals that Carnation, the returnee evaporated milk brand on the stables of Nestle Nig Plc, is gradually gaining more shelf presence in markets within Lagos. The survey observes an increased footing in such locations as Ojota,... (Continue reading)
In a move that looks more like a bid to secure and expand its current distribution network, Leventis Foods Co, makers of Meaty sausage roll, is currently rewarding its end-user dealers, M2 open market report reveals. According to dealers who spoke... (Continue reading)
One undeniable truth the current economic recession has established in the minds of brand owners and managers is the realization that the mass markets has evolved as a viable market segment, M2 open market survey (MOMS) can reveal. The survey reveals... (Continue reading)
Blessing Nwobodo The search is now on for the DMC Nigeria DJ that will represent the country in the DMC World DJ Championship, the biggest disk jockey competition on the face of earth. In a chat with M2, Adeola Ojelabi, creative director,... (Continue reading)
In its bid to provide a platform for knowledge sharing among upwardly mobile and career focused women from all spheres of life, BusinessDay will on the 29th of July hold the maiden edition of the Inspiring Woman Series under the... (Continue reading)
Despite the set back caused by a fire at the Lagos office of Sun newspapers, the management of the publishing house says they are trudging on. In a chat with M2, Steve Nwosu, editor of Daily Sun made it clear that... (Continue reading)
The 3rd edition of the “Breakfast With …” series organized by the School of Media & Communications Alumni Association SMCAA, of the Pan African University, Lagos, recently hosted Dele Momodu, journalist and publisher of Ovation magazine. He spoke on the... (Continue reading)