News

Promasidor Boss Tasks Corporate Organizations

Blessing Nwobodo- The Managing Director of Promasidor Nigeria Ltd, Keith Richards, has tasked Corporate Organizations to be proactive in promoting the country’s education by engaging more in educational activities as part of their corporate social responsibility. At the official flag-off... (Continue reading)

Cooking Margarine: It’s a Topper, Simas Reign

Last week’s M2 weekly open market survey reveals the major players in the cooking margarine segment of the market which is dominated by imported brands from Asia. According to traders who spoke to M2 at various markets visited during the... (Continue reading)

Flavoured Milk Drink: BOBO Holds It Down

While Viju flavoured milk drink largely dominates upper category of flavoured milk drink with its variants, same is not the case in the lower category as BOBO, from BOBO Foods and Beverages, is said to hold sway there. This much... (Continue reading)

Buying Electricity Equipments Not Consumers’ Responsibility – NERC

The National Electricity Regulatory Commission (NERC) has advised electricity consumers in the country to resist any attempt by Electricity Distribution Company to compel or cajole them into buying any electricity equipment as a precondition for them to have and enjoy... (Continue reading)

Competition Brews for Harpic

M2 weekly open market survey for last week reveals that competition appears to be on the increase in the toilet cleaning gel category where Harpic, a long standing brand on the stables of Reckitt Benckiser, has been a major player... (Continue reading)

Debate Continues on Proposed Sale of BBCWW

Following the resolve of the British government to include BBC Worldwide (BBCWW), in a list of assets it considers selling, various words of advice on how to manage the media corporation have been pouring in. The Lords Communications Select Committee,... (Continue reading)

Women to Find Business Path in New Reality TV Show

In a bid to empower women entrepreneurs with smart business ideas with the capital they need to start their dream business, Creative Edge Media Limited has created a new reality TV show called The Pathfinder. During The Pathfinder series, eleven... (Continue reading)

Reactions Trail Non-Functional Government Agency Websites

Various Nigerians have reacted to the spate of non-functional websites that have become characteristic of Federal Government-owned agencies. Speaking with M2, a Public Relations practitioner who would not want to have his name in print says functional websites is a... (Continue reading)

Seed Media Holds Online Advertising Seminar

To educate stakeholders on ways to boost profit margins with the use of online advertising platform, Seed Media Limited, an international web and sales promotion agency in Nigeria, last week,  organized a seminar themed ‘Online Advertising: The Future’. Speaking on... (Continue reading)

Leading Agencies Show Interest in Unilever Business

Olaseeni Durojaiye- Leading Public Relations and Activation agencies have indicated interests in Unilever Plc account portfolio after the leading Fast Moving Consumer Goods (FMCG) manufacturer called for bids from interested agencies. As at the time of going to press, many... (Continue reading)