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Youth Can Make Wise Choices

Written on 20 Sep, 2011 at 11:45 in General News | viewed 4 times and users have made 0 comments so far

Youth marketing has gone beyond the traditional era of marketing to the youth, and marketers should seek innovative ways of ensuring their brands literally become the youth. Akpo Daniyan, head, brands & communications, Etisalat Nigeria, took this stance in a... (Continue reading)

Etisalat Out with E-top Up

Written on 20 Sep, 2011 at 11:42 in General News | viewed 39 times and users have made 0 comments so far

Etisalat Nigeria has announced the introduction of E-Top Up, a virtual airtime top up service which the company says is an electronic and PIN-less way to recharge prepaid and postpaid mobile lines for its subscribers. The service would enable direct... (Continue reading)

Proudly Africa Media Celebrates Nollywood Divas

Written on 20 Sep, 2011 at 11:40 in General News | viewed 18 times and users have made 0 comments so far

Proudly Africa Media, air content providers, looks set to celebrate Nollywood divas through its content entertainment Platform Entertainment Stars TV on Startimes Digital Television commencing October 2011. The plans is to celebrate selected stars by showcasing their works, especially those... (Continue reading)

Zero Error Margin – Muyiwa Kayode

Written on 20 Sep, 2011 at 11:38 in General News | viewed 7 times and users have made 0 comments so far

Muyiwa Kayode in this book asserts that 21st Century economies are driven by brands while companies now recognize brands as their most valuable assets. In this book, the author articulates the essential elements of the branding process, drawing on experience... (Continue reading)

Industry Leaders Honoured at Cannes Rewind

Written on 20 Sep, 2011 at 11:28 in General News | viewed 3 times and users have made 0 comments so far

Leaders in the advertising industry in Nigeria have been honoured for their contribution to the advancement of the profession, at a ceremony put together by representatives of the Cannes Lions in Nigeria. Garba Kankarofi, registrar and chief executive officer of... (Continue reading)

Dora the Explorer Explores Early Savers Account

Written on 13 Sep, 2011 at 13:35 in General News | viewed 11 times and users have made 0 comments so far

In a swift move to connect with potential customers at their level, Access Bank has gone into a partnership with Nickelodeon in a bid to use Dora the Explorer, Nickelodeon’s famous animated preschool heroine and cartoon character, to make banking... (Continue reading)

NIMN Registrar Bags NIM Fellowship Award

Written on 13 Sep, 2011 at 13:31 in General News | viewed 7 times and users have made 0 comments so far

Deji Olokesusi, the registrar of the National Institute of Marketing of Nigeria, NIMN has been conferred with the fellowship of the Nigerian Institute of Management, NIM. He therefore enters the elite grade of NIM’s membership usually conferred on members with... (Continue reading)

Mixed Reactions trail ban of D’banj’s Oliver Twist

Written on 13 Sep, 2011 at 13:29 in General News | viewed 25 times and users have made 0 comments so far

Mixed reactions continue trailing the ban of D’danj’s new viral hit song Oliver Twist, by the Nigerian Broadcasting Commission for use of lewd lyrics. Many entertainment enthusiasts commend the Commission but D’banj’s fans condemn the move accusing the Commission of... (Continue reading)

SEC Nigeria Mourns Oloyi

Written on 13 Sep, 2011 at 13:27 in General News | viewed 17 times and users have made 0 comments so far

The Securities and Exchange Commission, SEC Nigeria has been thrown into mourning because of the untimely demise of Felix Olanrewaju Oloyi, who until the sad incident was the head, media division at the Commission. Oloyi, an assistant director at SEC,... (Continue reading)

Glo Offers Affordability with Power Box Bundle

Written on 13 Sep, 2011 at 13:25 in General News | viewed 63 times and users have made 0 comments so far

Globacom Nigeria has introduced a special telephone and SIM bundle called Glo Power Box, targeted at people seeking entry into the category as well as dependents of high net worth individuals across the country. Glo Power Box is a package... (Continue reading)