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	<title>m2weekly.com &#187; News</title>
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	<link>http://m2weekly.com</link>
	<description>M2 Weekly :: Marketing + Business Intelligence</description>
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		<title>Chidinma Ups her Acts with Kedike Video</title>
		<link>http://m2weekly.com/feature-cover/chidinma-ups-her-acts-with-kedike-video/</link>
		<comments>http://m2weekly.com/feature-cover/chidinma-ups-her-acts-with-kedike-video/#comments</comments>
		<pubDate>Thu, 02 Feb 2012 16:06:29 +0000</pubDate>
		<dc:creator>M2</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://m2weekly.com/?p=11908</guid>
		<description><![CDATA[The 2010 Project fame Season Three Winner, Chidinma Ekile, recently dropped the video of her new single titled Kedike. The new video which was directed by Clarence Peters also starred Dammy Krane. The love song, a production of the music genius, Cobhams Asuquo, sees Chidinma really stretching herself, thereby making the song adjudged one of [...]]]></description>
			<content:encoded><![CDATA[<p><strong></strong>The 2010 Project fame Season Three Winner, Chidinma Ekile, recently dropped the video of her new single titled Kedike. The new video which was directed by Clarence Peters also starred Dammy Krane.<br />
The love song, a production of the music genius, Cobhams Asuquo, sees Chidinma really stretching herself, thereby making the song adjudged one of her best. Her first two songs; Jankoliko (featured Sound Sultan) and Carry You Go are written and produced by Oscar Heman Ackah.<br />
The singer started work on her debut album since she won the project fame competition. She has been working with a team of producers and songwriters including Cobhams Asuquo, Tee Y Mix, Jay Martins, Tha Suspect, eLdee the Don, Omolara Odeleye and Oscar Heman Ackah.</p>
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		<title>LASU Repositions to Attract the Rich</title>
		<link>http://m2weekly.com/feature-cover/lasu-repositions-to-attract-the-rich/</link>
		<comments>http://m2weekly.com/feature-cover/lasu-repositions-to-attract-the-rich/#comments</comments>
		<pubDate>Thu, 02 Feb 2012 16:04:56 +0000</pubDate>
		<dc:creator>M2</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://m2weekly.com/?p=11906</guid>
		<description><![CDATA[The Lagos State University, LASU is being repositioned so that it can regain its pride of place in the comity of leading tertiary institutions and be attractive to all classes of people, especially the affluent. Babatunde Raji Fashola, the Executive Governor of Lagos State made the disclosure while rendering account of his leadership to the [...]]]></description>
			<content:encoded><![CDATA[<p><strong></strong>The Lagos State University, LASU is being repositioned so that it can regain its pride of place in the comity of leading tertiary institutions and be attractive to all classes of people, especially the affluent.<br />
Babatunde Raji Fashola, the Executive Governor of Lagos State made the disclosure while rendering account of his leadership to the people of Lagos State during the celebration of his 1700 days in office held in Ikeja last week.<br />
The Governor disclosed government’s concern that LASU’s constant decline into a school for the poor could constitute a time bomb with the potential of perpetuating ‘the segregation of our children in a way that a university such as LASU becomes attractive only to the children of the poor.’<br />
To stem the tide, Fashola explained in an address that government had to start implementing the recommendations of ‘the Visitation Panel demanded by the students in order to arrest the rapidly deteriorating image of LASU and position it for greater academic excellence.’<br />
This has led to the introduction of a new regime of school fees that would become effective from next academic session. The new school fees regime would also not apply to students already registered with the university until they graduate. The new school fees regime perceived in several quarters as exorbitant has met with several outcries which Fashola posited to be ‘mainly from people who erroneously believed that the increase was to take immediate effect’ and weed out ‘those who cannot afford the fees.’ The Governor explained that the government has put remedies in place being mindful of public concerns, which remedies include scholarship and bursaries.<br />
The effort to reposition LASU does not end at school fees, however, as the university boasts of a new Vice Chancellor in the person of Prof John Oladapo Obafunwa who assumed office November 1, 2011, with a mandate to restore the past glory of the institution. Several structures are also being put in place to raise the standard of the university to what obtains in similar institutions across the world.<br />
Fashola explained that government is doing these because ‘our students are entitled to enjoy the right of studying in the very best environment and to compete against themselves, in an atmosphere where children of both the rich and poor interact.’</p>
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		<title>Marketing Portal  BrandCrunch.com.ng Debuts</title>
		<link>http://m2weekly.com/feature-cover/marketing-portal-brandcrunch-com-ng-debuts/</link>
		<comments>http://m2weekly.com/feature-cover/marketing-portal-brandcrunch-com-ng-debuts/#comments</comments>
		<pubDate>Thu, 02 Feb 2012 16:03:41 +0000</pubDate>
		<dc:creator>M2</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://m2weekly.com/?p=11904</guid>
		<description><![CDATA[BrandCrunch.com.ng, a new signal in brands, marketing and marketing communications journalism has launched its portal, growing Nigeria’s online presence while embracing responsible journalism. Speaking on the portal, O’Lekan Babatunde, Founder/Publisher says BrandCrunch is coming as a revolution in the Brands and Marketing genre of journalism. The platform, he adds, is dedicated to the practice of [...]]]></description>
			<content:encoded><![CDATA[<p><strong></strong>BrandCrunch.com.ng, a new signal in brands, marketing and marketing communications journalism has launched its portal, growing Nigeria’s online presence while embracing responsible journalism.<br />
Speaking on the portal, O’Lekan Babatunde, Founder/Publisher says BrandCrunch is coming as a revolution in the Brands and Marketing genre of journalism. The platform, he adds, is dedicated to the practice of ethical journalism ‘but this time, we are moving away from print journalism to embrace the web which is the new and ever growing global market place.<br />
Originating from Nigeria to the world, Babatunde says ‘the portal is inspired by the desire to objectively cover the industry and serve as a barometer to foreign and local investors desirous of delving into the business of marketing and building brands in the fastest growing and largest market in Sub-Saharan Africa.<br />
Having been in the industry for over a decade and risen through the ranks at the Brand &amp; Products Publications &amp; Conferences, publishers of Brands &amp; Products and M2 Magazines, Babatunde explains that the logical thing to do is to add innovation to the knowledge and experience garnered over the years in order to add greater value to the industry, advertisers/clients and also future professional who might still be students in various institutions.<br />
Some of the links on the home page include Agency News, Brand News, Features, Opinions, Interviews and Consumer Issues. Others include AdCrunch, People, Promo, Training, Jobs in Marketing, Experiential Marketing, Profiles, Marketing Papers, event gallery and You Watch. The last is an interview/event video link that could be watched on the site.<br />
Within one month of launch, the site has recorded about 3000 hit views with an average of 165 visits per day while an average visitor spends between 5-10 minutes on the site. The site integrates social media platforms like Facebook, YouTube and twitter to make it more interactive.<br />
Within one month of launch, the Publisher reveals that the site has recorded about 3000 views with an average of 165 visits per day while an average an average visitor spends between 5-10 minutes on the site.<br />
Summing it, the Publisher explains that all these segments are focused on marketing and growing the industry’s knowledge base ‘the platform is an excellent marketing information tool for every practitioner. Exclusive news, features and competitive information that create values are our hallmark. Every time someone visits, there will always be some form of take-out.’<br />
The site has been commended by visitors who are very optimistic about the future of the portal.<br />
Muyiwa Akintunde, says Brandcruch is a fresh breath of air in the marketing/marketing communications genre of the Nigerian media. Its panoramic coverage of the sub-sector&#8217;s various branches and constant news update will go a long way in endearing it to its target market. Branchcrunch will no doubt contribute to deepening intellectual discuss in its area of focus. In the same vein, Muyiwa Kayode, CEO, USP , says ‘I am really impressed. I like the fact that it is interactive. If you find ways of promoting the site, I think you&#8217;ve got something good in BrandCrunch”.</p>
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		<title>News-Websites to Drop Further</title>
		<link>http://m2weekly.com/feature-cover/news-websites-to-drop-further/</link>
		<comments>http://m2weekly.com/feature-cover/news-websites-to-drop-further/#comments</comments>
		<pubDate>Wed, 25 Jan 2012 14:38:08 +0000</pubDate>
		<dc:creator>M2</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://m2weekly.com/?p=11878</guid>
		<description><![CDATA[Blessing NwobodoAn emergence of interactive and exciting new web services will likely cause a drop of news websites on the leading sites in 2012 analysts have said. News websites, punchng.com and sunnewsonline.com, which currently falls within the top 10 most visited Nigerian sites are said to be non-engaging and mobile friendly resulting in their decline [...]]]></description>
			<content:encoded><![CDATA[<p><strong><em>Blessing Nwobodo</em></strong><br />An emergence of interactive and exciting new web services will likely cause a drop of news websites on the leading sites in 2012 analysts have said. <br />News websites, punchng.com and sunnewsonline.com, which currently falls within the top 10 most visited Nigerian sites are said to be non-engaging and mobile friendly resulting in their decline in the 2011. <br />However, Vanguardngr.com continues to seal its place at top, having stayed up since July 2011 and also ending the year as the most visited Nigerian site closely followed by Nairaland.com. <br />Vanguardngr.com emerged fifth position on the list of the top most visited sites in Nigeria on the Opera Mini browser according to the April edition of the Opera Mobile Web Report last year. The report showed Vanguard just below BBC.co.uk, hence dwarfing other content news sites like Wikipedia, Goal.com and CNN Mobile. <br />Vanguard, one of Nigeria’s leading newspapers has emerged on the list of top 5 most visited sites in Nigeria on the Opera Mini browser, according to the April edition of the Opera Mobile Web Report. <br />The online version of the newspaper has since improved on its content which analysts believe to be mobile friendly and continues to retain its position as number 1 on the Top 10 most visited Nigerian sites.</p>
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		<title>Airtel Nigeria Expands International Airtime Top-Up Service</title>
		<link>http://m2weekly.com/feature-cover/airtel-nigeria-expands-international-airtime-top-up-service/</link>
		<comments>http://m2weekly.com/feature-cover/airtel-nigeria-expands-international-airtime-top-up-service/#comments</comments>
		<pubDate>Wed, 25 Jan 2012 14:30:40 +0000</pubDate>
		<dc:creator>M2</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://m2weekly.com/?p=11875</guid>
		<description><![CDATA[Kenneth O. Eze Airtel Nigeria has expanded its network of locations and platforms where international airtime top-up service can be done across the world, with the appointment of three major international top-up firms as partners. The telecommunications company says that with the strategic alliance, Nigerians and others who reside in the United Kingdom, United States [...]]]></description>
			<content:encoded><![CDATA[<p><em><strong>Kenneth O. Eze</strong></em><br />
Airtel Nigeria has expanded its network of locations and platforms where international airtime top-up service can be done across the world, with the appointment of three major international top-up firms as partners.<br />
The telecommunications company says that with the strategic alliance, Nigerians and others who reside in the United Kingdom, United States of America, Australia, the Middle East, Spain, Italy, Germany, South Africa, Australia, Belgium, Canada and Sweden can transfer airtime or recharge the Airtel lines of family and friends in Nigeria with ease. Subscribers can also recharge their lines while roaming in any of the designated country.<br />
The deal, M2 gathers is with three micropayment companies, Ezetop, Transfer-To and Prepay Nation who are expected to ensure Airtel airtime is available for retail purchase at designated locations abroad.<br />
The top-up service can also be accessed globally through Airtel Nigeria and partners’ websites: www.ng.airtel.com, www.ezetop.com, www.transferto.com and www.prepaynation.com.<br />
People in the US, who opt to send Airtel airtime to others in Nigeria using the transfer-to channel platform, can do so through the PayPal retail shop, while those in the UK, Spain, Italy, Germany, South Africa, Australia, Belgium, Canada and Sweden can use Ukash.</p>
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		<title>Nigerian Elected Secretary General of African PR Body</title>
		<link>http://m2weekly.com/feature-cover/nigerian-elected-secretary-general-of-african-pr-body/</link>
		<comments>http://m2weekly.com/feature-cover/nigerian-elected-secretary-general-of-african-pr-body/#comments</comments>
		<pubDate>Wed, 25 Jan 2012 14:19:32 +0000</pubDate>
		<dc:creator>M2</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://m2weekly.com/?p=11873</guid>
		<description><![CDATA[Yomi Badejo-Okusanya, the Managing Director of CMC Connect Limited, a Public Relations consulting firm, has been elected as the Secretary General of the African Public Relations Association, APRA. APRA is the umbrella body for all national public relations bodies and practitioners on the African Continent. He was elected recently at the 24th Annual General Conference [...]]]></description>
			<content:encoded><![CDATA[<p><strong></strong>Yomi Badejo-Okusanya, the Managing Director of CMC Connect Limited, a Public Relations consulting firm, has been elected as the Secretary General of the African Public Relations Association, APRA. APRA is the umbrella body for all national public relations bodies and practitioners on the African Continent.<br />
He was elected recently at the 24th Annual General Conference of the association held in Mombasa, Kenya. M2 gathers that the conference was attended by 135 members. Others elected into the Executive Council of APRA include Peter Mutie of Kenya, (President) and Christina Chima of Zimbabwe, (Vice President).<br />
In his position as the Secretary General of APRA, Badejo-Okusanya has responsibility for coordinating the activities of the association across the continent through the secretariat and ensuring that APRA achieves one of its primary objectives of selling ‘Positive Africa’ through the instrumentality of public relations.<br />
Established in March 2008, APRA is the successor body to the Federation of African Public Relations Associations (FAPRA), which was inaugurated in 1975 in Nairobi, Kenya.<br />
On election, Badejo-Okusanya thanked the members of APRA for the confidence reposed in him and other elected officials, pledging on behalf of all the newly elected executives, that their efforts will be concentrated on strengthening membership, the financial base and operational structure of the organisation.</p>
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		<title>HP Joins Microsoft to ‘get it on’</title>
		<link>http://m2weekly.com/feature-cover/hp-joins-microsoft-to-%e2%80%98get-it-on%e2%80%99/</link>
		<comments>http://m2weekly.com/feature-cover/hp-joins-microsoft-to-%e2%80%98get-it-on%e2%80%99/#comments</comments>
		<pubDate>Wed, 25 Jan 2012 14:11:44 +0000</pubDate>
		<dc:creator>M2</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://m2weekly.com/?p=11871</guid>
		<description><![CDATA[Information and Communications firms HP and Microsoft have joined forces on a customer awareness and reward promo tagged ‘get it on’. The companies are aiming to further popularise Microsoft’s Win7 operation system with select HP products now on sale at designated stores nationwide. People who respond to the promo by patronising the select HP products [...]]]></description>
			<content:encoded><![CDATA[<p><strong></strong>Information and Communications firms HP and Microsoft have joined forces on a customer awareness and reward promo tagged ‘get it on’. The companies are aiming to further popularise Microsoft’s Win7 operation system with select HP products now on sale at designated stores nationwide. People who respond to the promo by patronising the select HP products at the authorised outlets, according to Adimogo Isiakpona, Marketing Manager, HP Nigeria, would be instantly ‘rewarded with a free Microsoft Africa pack and a raffle ticket that would qualify them for entry into a grand draw that will see one customer taking home a brand new KIA Rio 2011 model.’<br />
The Microsoft Africa pack contains lifelong Microsoft Security essentials that would continue to auto-update to optimally protect the computer system from viruses and other malwares each time the user goes online. It also contains windows live essentials 2011, office 2010 starter edition, language interface pack and local theme pack.<br />
The campaign has been on since December 1, 2011 and would run till January 31, 2012.</p>
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		<title>Duduprintz Media out with Print Solutions</title>
		<link>http://m2weekly.com/feature-cover/duduprintz-media-out-with-print-solutions/</link>
		<comments>http://m2weekly.com/feature-cover/duduprintz-media-out-with-print-solutions/#comments</comments>
		<pubDate>Wed, 25 Jan 2012 13:49:42 +0000</pubDate>
		<dc:creator>M2</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://m2weekly.com/?p=11868</guid>
		<description><![CDATA[The Integrated Marketing Communications industry in Nigeria looks poised to benefit from the ever increasing advancement in technology. The printing and photography segment could be major beneficiaries of a revolution spearheaded by HP’s innovation in print technology being domesticated by Duduprintz Media Co in Nigeria. Oluwaseun Kupoluyi, Chief Executive Officer and cofounder of Duduprintz Media [...]]]></description>
			<content:encoded><![CDATA[<p><strong></strong>The Integrated Marketing Communications industry in Nigeria looks poised to benefit from the ever increasing advancement in technology. The printing and photography segment could be major beneficiaries of a revolution spearheaded by HP’s innovation in print technology being domesticated by Duduprintz Media Co in Nigeria.<br />
Oluwaseun Kupoluyi, Chief Executive Officer and cofounder of Duduprintz Media Co says his company, a print and integrated marketing service provider would be focusing on ‘offering one-stop print and integrated marketing service, photography as well as photo specialty print products in addition to non-photographic print,’ aimed at integrated marketing communication solutions.<br />
The company is positioning as solution providers and is partnership with HP to fill an identified void in the printing industry. Kupoloyi says his company is hoping to leverage on technological advancements to share the thrills of social media with friends and family that might not be in tune with developments in the modern relationship platforms owing to age of some other reasons.<br />
He explains that should a family be on holiday in any part of the world and wants to share photo experience with a particular fellow in another location, all that would be necessary would be to email the picture to the company with an instruction of the size of picture and address of the recipient and Duduprintz would print and deliver.<br />
The company’s operations are fully automated with special focus on small scale enterprises and small print orders that technological advancements have ensured would not be cost prohibitive.</p>
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		<title>Subsidy Removal: What Really Went Wrong?</title>
		<link>http://m2weekly.com/feature-cover/news-feature/subsidy-removal-what-really-went-wrong/</link>
		<comments>http://m2weekly.com/feature-cover/news-feature/subsidy-removal-what-really-went-wrong/#comments</comments>
		<pubDate>Wed, 25 Jan 2012 12:46:52 +0000</pubDate>
		<dc:creator>M2</dc:creator>
				<category><![CDATA[News Feature]]></category>

		<guid isPermaLink="false">http://m2weekly.com/?p=11853</guid>
		<description><![CDATA[The hullabaloo that accompanied the removal of fuel subsidy by the Federal Government seems to give the impression that Nigerians were going to go to war if the government failed to shift grounds on the matter. Although many Nigerians reacted with vehement anger when the subsidy was removed, many still expressed belief in the removal [...]]]></description>
			<content:encoded><![CDATA[<p><strong></strong><em>The hullabaloo that accompanied the removal of fuel subsidy by the Federal Government seems to give the impression that Nigerians were going to go to war if the government failed to shift grounds on the matter. Although many Nigerians reacted with vehement anger when the subsidy was removed, many still expressed belief in the removal of subsidy. This position sounds like a huge contradiction. <strong>Yemi Olakitan</strong> takes a critical look at how where the federal government got it wrong and what Nigerians really want.</em></p>
<p>A recent report by the National Bureau of Statistics says that Nigeria lost about $1.3billion during the nationwide strike that got many people on the streets in protest against an increment in the price of fuel. The strike, which began in January 9, shut down most business operations across the nation and forced many Nigerians to stay at home while thousands of protesters hit the streets. It was the most daring of all strikes in the history of civil unrest in Nigeria. Even in the days of former President Olusegun Obasanjo, who is considered to have been even more stubborn than President Goodluck Jonathan, a national strike never took that dimension. Hoodlums and failed politicians hijacked the protest from organized labour. In so many parts of the country, Nigerians were robed and attacked. There were reports of loss of lives and destruction of property all over the country. Businesses were totally shut down. Those who were afraid to hit the streets stayed at home while economic activities completely came to a halt.<br />
In the business environment, the wholesale and retail sector counted the most losses with about 42 percent of total losses during the strike action. Nigeria lost about 87billion naira in that sector alone, according to reports, while the petroleum sector was next with losses of 28.7billion naira. Although, the price of fuel per liter has since been reduced from 141 naira per little to 97 naira, inflation has refused to come down, and transportation fare remaines high. According to Chief Bayode Ogunmupe, economist and Social Commentator, fuel subsidy is a waste hence it is advisable that it be removed. He agrees that this would lead to temporary hike in the pump price of petroleum products. But on the long run Ogundipe opined that the policy would encourage a free market economy, which would motivate investors to build refineries in Nigeria with many gains. Enumerating the long term gain of subsidy removal ,economist said they include : a fall in the price of petroleum products in the long run, employment opportunities, eradication of fuel importation and corruption, technology transfer, and stability of the naira, strong economic growth and many other gains.<br />
Although, the Central Bank Governor, Sanusi Lamido Sanusi, the Federal Minister of Finance, Dr. Mrs. Ngozi Okonjo–Iweala, Federal Minister of Petroleum Resources, Mrs. Deziani Allison-Madueke, among others, had passionately explained and enumerated the various benefits of the fuel subsidy removal to the national economy in a widely televised debate, it did not stop Nigerians from protesting the policy when it was implemented. The administration of President Goodluck Jonathan cannot be accused of not carrying Nigerians along in the implementation of the policy. In the words, of former President of Nigerian Labour Congress, and Governor of Edo state, Adams Oshiomole, the present administration should be commended because unlike the administration of former President Olusegun Obsanjo, the Jonathan administration took time to explain the policy to Nigerians. The obvious question is this: What really went wrong? The general opinion even from informed quarters, converges at the fact that the timing was wrong . And it is hard to fault those who object to the timing because simple logical thinking shows that a festive period when many Nigerians had traveled to remote villages for the Christmas and New Year celebrations was indeed a bad time to increase pump price which subsidy removal translated to, as many could not return to base because of the sudden hike in fuel prices which made transportation back unimaginably high. The government clearly did not give Nigerians time to prepare for the hike.<br />
Furthermore, many opined that the government should have put in place adequate palliatives to ensure that ordinary Nigerians do not suffer because of high cost of fuel which everyone agree would have a multiplier effects on every aspects of the economy and caused inflation. This is why some Nigerians, including former Head of State, Yakubu Gowon, suggested that the removal of fuel subsidy should be gradual. Some economic experts said the fuel subsidy removal should have been done in phases. In a shere emotive reaction Nigerians lamented that a 100 percent increase in fuel price in January was a bad New Year gift from a president, in a country where majority of the 160 million people live on less than two dollars a day, and where Nigerians are weary of years of blatant corruption under different regimes. Many view the subsidy as their only benefit of the nation’s oil wealth. In the words of Segun Alabi, a Lagos business man, ‘‘When one realizes that many countries had taken a similar policy measure to their economic advantage, one will endorse the removal; on the other hand if we look at the immediate short term experience of the average Nigerian, and the huge corruption in our governmental institutions, one will be forced to oppose it,’’ According to him, Nigerians are not opposed to the removal of subsidy they are afraid that the money would be stolen. The Federal Government should have extended the period of awareness to enable all stakeholders lend their voices to the policy. He also advocated a gradual removal of the oil subsidy with plenty of palliatives. According to him, 1500 buses provided by the federal government for mass transit is grossly inadequate judging from the huge population of Nigerians who depend on fuel for various commercial activities including power generation since Nigerians still suffer an epileptic electricity supply.</p>
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		<title>Promasidor Pledges Support for Orile-Iganmi Youth</title>
		<link>http://m2weekly.com/feature-cover/promasidor-pledges-support-for-orile-iganmi-youth/</link>
		<comments>http://m2weekly.com/feature-cover/promasidor-pledges-support-for-orile-iganmi-youth/#comments</comments>
		<pubDate>Wed, 21 Dec 2011 09:41:48 +0000</pubDate>
		<dc:creator>M2</dc:creator>
				<category><![CDATA[News]]></category>

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		<description><![CDATA[Promasidor Nigeria Limited, has assured the youths of Orile -Iganmi of its continued support in helping them acquire skills that would help contribute their own quota to the society.It gave this assurance at the 7th convocation ceremony of Orile-Iganmu Progressive Association (OIPA) training institute, held in Lagos recently According to the managing Director, Chief Keith [...]]]></description>
			<content:encoded><![CDATA[<p><strong></strong>Promasidor Nigeria Limited, has assured the youths of Orile -Iganmi of its continued support in helping them acquire skills that would help contribute their own quota to the society.It gave this assurance at the 7th convocation ceremony of Orile-Iganmu Progressive Association (OIPA) training institute, held in Lagos recently<br />
According to the managing Director, Chief Keith Richards who made the pledge at the event, “he is highly honoured to be part of the ceremony and assured the management of OIPA and students, that Promasidor Nigeria Limited will continue to support the initiative”<br />
In line with its pledge of support, the fast moving consumer goods company donated five Intel Pentium computer systems with flat screen monitors to OIPA training institute to equip the youths with computer package. Promasidor also offered internship programmes to two of OIPA’s graduating student in its ICT department.<br />
One of the beneficiaries of Promasidor&#8217;s support, Miss Dialah Oluchi Daniella who emerged overall best among the 125 graduating student went home with a brand new desk top computer and a printer.<br />
The President of OIPA,Olabode Medale in his welcome speech expressed gratitude to Promasidor ltd, for their continued patronage of the &#8216;One Voice&#8217; newspaper which covers the community adding that, they were grateful and would continue to appreciate Promasidor’s strive towards making life meaningful to the downtrodden masses of their community”<br />
Also at the event, Taiwo ogundele, a beneficiary,of an internship programme by Promasidor, expressed fulfillment in the following words:“Being in Promasidor Nigeria Limited, has been a great privilege for me, because it was a dream come true. I want to say thank you to the people of OIPA, for giving me the opportunity to undergo industrial training (IT) here in Promasidor Nigeria Limited, and for the great knowledge that is being impacted upon me.”</p>
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