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Consumers No Longer Believe in Advertising – Onwuchekwa
Written on 20 Sep, 2011 at 12:48 in Events | viewed 117 times and users have made 0 comments so far
Uzoma Onwuchekwa, Executive Vice-President (Commercial), Timbuktu Media. At the last BrandWagon Roundtable on Experiential Marketing, Onwuchekwa asserts that today’s consumers place more value on a brand’s ability to connect to their deepest experiences. I was asked to talk about, ‘Beyond... (Continue reading)
HiTV Rewards Information on Piracy
Written on 8 Oct, 2009 at 18:14 in Events, News | viewed 891 times and users have made 0 comments so far
In order to ensure that viewing centres comply fully with the directive given to them by HiTV, the pay-TV service provider has initiated a reward system for anybody who reports an unauthorized viewing centre, restaurant or hotel. On the reason... (Continue reading)
Golden Cords from Fleishman Hillard Business Thought Leadership Session
Written on 30 Jul, 2009 at 11:33 in Events | viewed 1,068 times and users have made 0 comments so far
On many occasions, the benefits of international affiliations in the marketing communications industry have been called to question. While many people have been definite in their stand that it is just a means of pulling rank among competition, some others... (Continue reading)
Hop Topics in Events
- Golden Cords from Fleishman Hillard Business Thought Leadership Session viewed 1,068 times
- HiTV Rewards Information on Piracy viewed 891 times
- Consumers No Longer Believe in Advertising – Onwuchekwa viewed 117 times
- Golden Cords from Fleishman Hillard Business Thought Leadership Session
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- Consumers No Longer Believe in Advertising – Onwuchekwa (0.00 out of 5)
