August, 2009

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Hon. Minister, Humble Pie for Your Consideration

Hon. Minister, Humble Pie for Your Consideration

This column last week sought to suggest that all is not well with the advertising industry, as its primary position, functions and supposed respect has been, and is still being usurped by politicians to “settle” their political associates and hangers-on.... (Continue reading)

Explicit Communication Limited Strengthens Creative Team

Junaid Folami Khatib was recently appointed as Manager of Creative, Explicit Communication Limited. In an interview with M2, he expressed the need for more training for creative people in the advertising industry in other to give them a better pedigree... (Continue reading)

2009 PAMRO Conference holds in Kenya

The Pan African Media Research Organization (PAMRO) 2009 conference and training will be holding in Nairobi-Kenya this week, starting from August 24th – 26th 2009. The theme of this year’s conference is “Fast Changing Media Landscape – Where Does Africa... (Continue reading)

MTN Gives Away More Millions

Adebayo Oluwasuyi, a bore-hole driller and Emeka Maduka, a barbing salon operator, recently made a profit of 1 million naira each, at the third edition of MTN’s daily grand price give-away. According to Mr Maduka, he took the advice of... (Continue reading)

Nutricima Opens Ultra-Modern Factory in Lagos

Nutricima Limited, a subsidiary of PZ Cussons, UK and Glanbia, Ireland, has opened its ultra-modern “Ready to Drink” (RTD) factory in Lagos. The state-of-the art factory would serve as the major manufacturing depot for the company’s flagship products range, including... (Continue reading)

Glitter Glow Events to introduce Mobile Detachable Pavilion

In a bid to meet up with International Standard of Exhibitions, Glitter Glow Events, in partnership with the Lagos Chamber of Commerce and Industry, is set to introduce a state of the art Auto/ Financial sector pavilion at the International... (Continue reading)

NCC Celebrates 20 Years, Rewards Copyright Essay Competition Winner

As part of its efforts to create intellectual property (IP) awareness and the culture of respect for creativity among the citizenry, the Nigerian Copyright Commission has announced the result of the National Copyright Essay Competition it organised as part of... (Continue reading)

Now Is the NEXT Season – Onwordi

Now Is the NEXT Season - Onwordi

From every indication NEXT is here to give the likes on Punch, Guardian, Thisday and the rest of them a good run for their money. This fact is not mistaken when  one engages in a chat with    Mr. Toni Kan... (Continue reading)

The Figurine ARAROMIRE: A Hell of a Movie

The Figurine ARAROMIRE: A Hell of a Movie

Leading film maker, Kunle Afolayan, and Golden Effects, his production company, present Brand and Business opportunities for advertisers and marketers in this soon to be released movie. The unveiling event was witness by leading figures in brand marketing and communications.... (Continue reading)

The Spark Of Recognition Theory

The Spark Of Recognition Theory

“A spark of recognition is there at the root of most good communication. It’s true of a painting or a novel. It’s true of great advertising too.” - David Abbott What It Takes To Create A Masterpiece? 1.    Great Insight... (Continue reading)

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